糖心Vlog

Program spojuje z谩kladn铆 obchodn铆 znalosti a dovednosti se specializovan媒mi kurzy v oblasti marketingu a digit谩ln铆 komunikace a p艡ipravuje studenty na kari茅ru v r暖zn媒ch odv臎tv铆ch, v膷etn臎 reklamy, vztah暖 s ve艡ejnost铆, digit谩ln铆ho marketingu, marketingu soci谩ln铆ch m茅di铆 a 艡铆zen铆 zna膷ky.

The marketing concentration courses feature a strong practical component and close collaboration with industry partners through student projects. Previous partners have included , , . This hands-on approach is especially prominent in the Public Relations course, where students work alongside professionals from the Association of Public Relations (APRA). APRA professionals serve as mentors and team leads, guiding student groups throughout the project. The course culminates in a “Dragons鈥� Den”-style presentation, where teams pitch their strategic PR campaign proposals to a panel of PR experts, who then select the winning team.

Business Administration: Marketing and Digital Communications je t艡铆let媒 studijn铆 program. Pro absolvov谩n铆 studia mus铆 studenti z铆skat 90 americk媒ch kredit暖 (180 kredit暖 ECTS) absolvov谩n铆m 30 p艡edm臎t暖.

Po absolvov谩n铆 v拧ech povinn媒ch a povinn臎 voliteln媒ch p艡edm臎t暖 studenti ukon膷铆 studium slo啪en铆m absolventsk茅 zkou拧ky, kter谩 zahrnuje st谩tn铆 zkou拧ku z hlavn铆ho modulu, st谩tn铆 zkou拧ku z modulu specializace a obhajobu diplomov茅 pr谩ce.

Dal拧铆 informace o modul谩rn铆 struktu艡e a programu z铆sk谩te od na拧eho p艡ij铆mac铆ho t媒mu na adrese admissions@aauni.edu.

Upon completion of the Marketing and Digital Communications program, students will be able to:

The internship is a required part of the program. Students can complete their internship at companies such as , , , , , and more.

Absolventi programu Marketing and Digital Communications jsou dob艡e p艡ipraveni na nejr暖zn臎j拧铆 pozice ve sv臎t臎 podnik谩n铆. N臎kter茅 z mo啪n媒ch kari茅rn铆ch cest zahrnuj铆:

Absolventi tohoto programu z铆skaj铆 v拧estrann媒 soubor dovednost铆, kter媒 je p艡iprav铆 na 煤sp臎ch v dynamick茅m a konkuren膷n铆m podnikatelsk茅m prost艡ed铆, kde marketing a digit谩ln铆 komunikace hraj铆 ned铆lnou roli p艡i dosahov谩n铆 煤sp臎chu organizace.

Ud臎len媒 titul je sou膷asn臎 uzn谩v谩n jako Bachelor of Arts (BA) ve Spojen媒ch st谩tech podle akreditace u WASC Senior College and University Commission a jako 叠补办补濒谩艡 (Bc.) v 膶esk茅 republice, podle akreditace AAV艩 u N谩rodn铆ho akredita膷n铆ho 煤艡adu (NA脷). Absolventi si mohou zvolit, zda budou pou啪铆vat titul s americk媒m post-nomin谩lem nebo 膷esk媒 titul s p艡ed-nomin谩lem.

Studijn铆 obor Marketing and Digital Communications je akreditov谩n Radou pro vnit艡n铆 hodnocen铆 Anglo-americk茅 vysok茅 拧koly. Jej铆 absolvov谩n铆 bude uvedeno ve v媒pisu a dodatku k diplomu.

Poskytujeme 艡adu stipendi铆, slev na 拧koln茅m a mo啪nost铆 finan膷n铆 pomoci, abychom v谩m pomohli zp艡铆stupnit kvalitn铆 vzd臎l谩n铆. Chcete-li se dozv臎d臎t v铆ce, nav拧tivte Finan膷n铆 pomoc a stipendia .